Mobile phone operators must do more to help people avoid getting unexpectedly large bills after going online, says the Communications Ombudsman.
The complaints watchdog says so-called data download bill shock is a serious and growing problem.
Chief Ombudsman Lewis Shand Smith says that is because it is becoming more common for people to download big files, like videos, onto mobiles.
He says that has led to a rise in the number of customers being affected.
Adam Barclay-Faulkner, who's 27, runs his own small business selling big, inflatable adverts in Staffordshire.
He says he makes the most of his mobile's unlimited data deal.
He said: "Mainly I use my mobile for Facebook to keep in touch with family and friends.
"I also send and receive a lot of work emails and watch the occasional video as well."
Big billsLike many people Adam thought he was on an unlimited data deal with his mobile operator.
As can often be the case though, there was a limit which was in the small print of the contract.
Read More: www.bbc.co.uk
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